In Bhagavad-gita As It Is (2.40), Srila Prabhupada writes in the purport, “Or, as the Christians say, `What profiteth a man if he gain the whole world, yet suffers the loss of the eternal soul ?” The original quote in one translation of Mathew 16:25-26 is written like this: “For what is a man profited, if he shall gain the whole world, and lose his own soul?”
Gain the World, but Lose the Soul